Gamification

Posted on May 24th, 2016

gamification

Gamification is the concept of applying game mechanics and design techniques to engage and motivate an individual to achieve their goals. It is the process of taking something that already exists – a website, an app, or in our case, a toy box – and turning it into a game to motivate one into participation and engagement.

While our Smart Toybox engages children into playing with fun sounds and educational games, what really matters is that they don’t even realize the healthy habits they are forming that will last them a lifetime. So, not only does it help the parents if their kids are cleaning up after themselves, it also strikes deep with the child, allowing them to feel status and achievement so early on, creating that ambition early in the childhood.

That’s why, for a product such as ours, the process of gamification is so important — not only does it engage children with the toy by making it fun, through that it creates healthy habits from an early age. We have also decided to go one step further and advance our gamification with IoT (the Internet of Things), making it very easy to customize the Smart Toybox to your exact liking, but we will go into further detail about the IoT of Smart Toybox in the next post.